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COST OF CHANGE IS KILLING YOUR STARTUP

Ditch Rigidity, Build Software For The Future

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HONEYBOOK

TDD & Refactoring

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ASTRIX SECURITY

Mentoring & TDD

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CODIUM.AI

Consulting & Testing

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VERSATILE

Refactoring & Mentoring

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FROM BRITTLE CODE TO BLOOMING SYSTEMS

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My name is Shai Yallin

SOFTWARE GARDNER

I help startups cultivate a flexible mindset in order to reduce cost of change and rigidity and build changeable software.

As a founding member of the Wix Engineering organization and VP of Engineering at Orbs.com, I hired and led dozens of software engineers and engineering leads. I've planted the seeds for thriving teams and scalable systems and helped lead many software companies towards a more flexible and sustainable future.

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YOUR SOFTWARE IS
LIKE A GARDEN

TO FLOURISH, YOU NEED TO:

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OR

Remember that scrappy MVP that catapulted your startup to success?  Fast forward – it's morphed into a tangled system that punishes you on every move.

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RIGIDITY

IS HURTING YOUR BUSINESS IN MANY ASPECTS

Missed deadlines & lost revenue

Every day spent fighting fires is a day you're not making progress. Rigidity cripples adaptability to changing markets and customer needs.

Decreased morale and high turnover

Who wants to spend their days untangling mess? Rigidity demotivates your team, leading to burnout and exodus of top talent.

Innovation asphyxiation

Rigidity stifles creativity, leaving you trapped in a cycle of outdated solutions and irrelevancy.

Technical debt piling up

Every quick fix and workaround is a brick in the wall of ever-accumulating technical debt.

FLEXIBILITY

IS THE ONLY WAY TO

BUILD FOR THE FUTURE

Freedom from Gridlock

Ditch the fire hose, focus on innovation! Deal with actually makings a difference instead of combatting daily issues.

Inspired Innovation

Unlock creativity and innovation by fostering a culture of serenity that encourages experimentation and growth.

Streamlined Progress

Stop firefighting and say hello to steady progress as you adapt to changing market demands.

Manage Technical Debt

Stop using quick fixes that generate technical debt and build a fluid foundation for future growth.

HAPPY GARDENS

Shai's expertise, dedication, and hands-on approach have been instrumental in revolutionizing our front-end testing strategy. His work has not only improved our development velocity and product quality but also contributed significantly to the professional growth of our team members and the evolution of our engineering culture.

Boaz Adato, R&D Director

Honeybook

HOW CAN WE WORK TOGETHER?

01

Holistic System Consultation

A comprehensive nurturing suite for a software startup, opening the door to creating long-lasting products and thriving startups.

The Process:

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System Analysis

Big Picture evaluation of company goals, technology landscape, team structure, and current challenges

Goal Assessment

What are we trying to achieve?

Pinpointing high-impact areas to deliver rapid value

Ongoing work with the team and coaching the tech leader

Targeted Optimizations & Testing Suites - Showcasing tangible results via targeted refactoring, code cleaning, and comprehensive testing

Analyze Impact & Identify Future Opportunities

02

Tech Leader - need a helping hand?

For VP R&Ds and CTOs looking to grow their Flexible mindset, I'm offering limited Executive Mentorship

Together, you’ll get a new look at your operation, from someone who is NOT your yes man
In 1:1 meetings aimed at growing your leadership skills.

We will meet regularly to cover:

Strategy

Architecture

Leadership

Workforce

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